BRAND
MINTY | 2020
SUMMARY
I helped Minty (Maccabi-dent) to find new customers through a new commercial website (desktop and mobile version).
PROJECT
UX-DESIGN OF THE SITE FOR AESTHETIC PROCEDURES
TASK
Understanding | Research | Architecture Wireframes | Prototype
ROLE
I worked in a team that included a product manager, head of UX department and stakeholders.
PROJECT BACKGROUND
Minty is a Maccabident subsidiary that provides aesthetic services. Today Minty offers three types of services: Botox, Teeth Whitening and Filling.
Minty ordered a website from a branding company in two versions: mobile and desktop. Expectations are to find potential clients using this website.
Minty's advantages are: Minty employs its specialists from larger parent company - Maccabident and Minty's services are designed to target different levels of population.
